Hershey's Chocolate World first opened its doors in the summer of 1973, and in 2023, to coincide with its 50th anniversary celebrations, the globally renowned confectioner unveiled its most ambitious attraction to date. The Hershey's Great Candy Expedition is a family-friendly experiential journey designed to take visitors on the sweetest ride of their lives!
Guests enter this cinematic railway adventure and hop on board an immersive theater ride that simulates train travel through the bygone era of Hershey’s humble origins and into cartoon ‘worlds’, each inspired by iconic Hershey’s candies, including Almond Joy and Mounds Cove, Kisses Valley, and Kit Kat Timbers. By choosing their preferred route through these magical places in real-time, customers become a major part of the interactive fun.
To help ensure the seamless delivery of this picture-perfect candy universe, Hershey’s Marketing Dept needed a unique turnkey design solution. CGI created bespoke control systems, designed and delivered high-end audio and lighting installations, and oversaw the implementation of a 22ft tall, 270-degree, 4k projection map wrap-around screen for the 120-seat venue’s all-encompassing capabilities.
Hershey's Chocolate World first opened its doors in the summer of 1973, and in 2023, to coincide with its 50th anniversary celebrations, the globally renowned confectioner unveiled its most ambitious attraction to date. The Hershey's Great Candy Expedition is a family-friendly experiential journey designed to take visitors on the sweetest ride of their lives!
Guests enter this cinematic railway adventure and hop on board an immersive theater ride that simulates train travel through the bygone era of Hershey’s humble origins and into cartoon ‘worlds’, each inspired by iconic Hershey’s candies, including Almond Joy and Mounds Cove, Kisses Valley, and Kit Kat Timbers. By choosing their preferred route through these magical places in real-time, customers become a major part of the interactive fun.
To help ensure the seamless delivery of this picture-perfect candy universe, Hershey’s Marketing Dept needed a unique turnkey design solution. CGI created bespoke control systems, designed and delivered high-end audio and lighting installations, and oversaw the implementation of a 22ft tall, 270-degree, 4k projection map wrap-around screen for the 120-seat venue’s all-encompassing capabilities.
